The 3 Principles For Effective Stick Campaigns

Are you shying away from selling your products and programs because you haven’t created anything yet? Do you worry that selling your seminar or workshop tickets too far in advance will mean your clients will forget or lose interest in your event when it finally comes around? This is a worry shared by many lifestyle [...]

By |25.06.2015|

How To Make Selling Your Product At Events Easy

So the big day has arrived! After months of hard work and planning, this is the day you launch your eBook/seminar/program in the marketplace. The day that you’re hosting or attending an event where you’ll be selling your product.  What’s that noise?  Why, it’s the sound of the roomful of people scrambling to the back [...]

By |20.12.2012|

How Good Is Your Guarantee?

When you are promoting your programs and products, your marketing efforts should encourage prospects to take action quickly to purchase. I’m assuming you are already using scarcity (limited availability, limited time, low investment etc) to convert prospects in fast action takers, but today I want to talk about your guarantee. You see, not only does [...]

By |29.11.2012|

The 3 Principles For Effective Stick Campaigns

Are you shying away from selling your products and programs because you haven’t created anything yet? Do you worry that selling your seminar or workshop tickets too far in advance will mean your clients will forget or lose interest in your event when it finally comes around? This is a worry shared by many lifestyle [...]

By |13.09.2012|

What do Belgium, Ireland, Germany and USA Have in Common?

What do Belgium, Ireland, Germany and USA Have in Common? You could be forgiven for thinking it was a united nations convention at our recent event here in London.  Last Saturday we had people fly in from not only all over Europe, but also across from the USA and from Australia.  Strange- but true! I [...]

By |15.10.2009|