No doubt you’ve heard the saying that success breeds success but where does success start? 

It starts with a mental attitude and a willingness to step outside your comfort zone.

You see, it doesn’t matter what level of game you are playing right now… there is always another level you can go to.  But what usually keeps you stuck right where you are, is this thing called a “Comfort Zone”.

This is what Bob Riggs has to say;

“The Comfort Zone”

“Many of us have established a comfort zone in our lives. We’re just coasting along taking the path of least resistance, and just getting by.

This is a very common and understandable attitude. We’ve all worked hard to get where we are and it may seem a good place to be.

The problem with this is that once we stop reaching, stretching, seeking and risking, we actually stop growing.  The comfort zone frame of mind is settling for what we are TODAY.

That may be fine today, but without continued growth, WE ARE NOW ALL WE ARE EVER GOING TO BE.

If you’re in a comfort zone, beware – the danger of a comfort zone is that it doesn’t hurt, and it may even feel good.

Do something outside of your comfort zone

So… by stepping out of your comfort zone, you begin to expand.  In that expansion comes self confidence. In self-confidence comes a successful mindset, and finally a successful mindset begets success.

You are currently inside your own comfort zone. But the good thing about a comfort zone is that every time you DO SOMETHING outside of your comfort zone, your comfort zone expands in all directions.

As soon as you take a step outside of your comfort zone in any direction, your comfort zone expands in all directions to include all sorts of different possibilities. 

  • So for you, cold calling might currently be outside your comfort zone.
  • Perhaps cold calling is inside your comfort zone but selling your services from a cold call is outside your comfort zone. 
  • Perhaps selling during cold calls is inside your comfort zone but hitting 30% conversions is outside your comfort zone.

Take a mini risk

It doesn’t matter what level you’re currently at, there’s always another level to go to.   It’s just a matter of stretching your comfort zone.  And this is just a matter of taking a series of little risks. Not huge risks… but little steps outside your comfort zone. 

As your comfort zone expands, so too does your definition of yourself.  

Are you feeling comfortable right now? Then… this week it’s time to expand yourself, and commit to something new.  What mini-risk can you take this week to step outside of your comfort zone and start cultivating that successful mindset?

More and more business owners are undergoing what I refer to as “The Lifestyle Shift”.  They are waking up to the fact that they are the boss, and therefore should be able to design their business to fit their lifestyle… not the other way around! It’s YOUR time!